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	<title>Liza Barry-Kessler &#187; facebook</title>
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	<link>http://www.privacycounsel.net</link>
	<description>Social Media Law &#38; Privacy/Data Security Compliance</description>
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		<title>FTC Guidelines for Ads Now Apply to Social Media</title>
		<link>http://www.privacycounsel.net/2009/10/05/ftc-guidelines-for-ads-now-apply-to-social-media/</link>
		<comments>http://www.privacycounsel.net/2009/10/05/ftc-guidelines-for-ads-now-apply-to-social-media/#comments</comments>
		<pubDate>Mon, 05 Oct 2009 20:02:14 +0000</pubDate>
		<dc:creator>Liza</dc:creator>
				<category><![CDATA[federal action]]></category>
		<category><![CDATA[social media]]></category>
		<category><![CDATA[twitter]]></category>
		<category><![CDATA[blog with integrity]]></category>
		<category><![CDATA[blogger disclosure]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[ftc]]></category>
		<category><![CDATA[ftc advertising]]></category>
		<category><![CDATA[ftc endorsements]]></category>
		<category><![CDATA[ftc guides]]></category>
		<category><![CDATA[ftc testimonials]]></category>
		<category><![CDATA[mommybloggers]]></category>
		<category><![CDATA[payola]]></category>
		<category><![CDATA[sponsored blogger]]></category>
		<category><![CDATA[sponsored tweets]]></category>

		<guid isPermaLink="false">http://www.privacycounsel.net/?p=65</guid>
		<description><![CDATA[Today the Federal Trade Commission published final revisions for its Guides Concerning the Use of Endorsements and Testimonials in Advertising [81 page pdf], which now explicitly includes bloggers and other forms of &#8220;new media.&#8221; Based on comments submitted to the FTC when it published the Guides revisions as a proposal: [T]he Commission is setting forth a construct for analyzing whether or not consumer-generated content falls within the definition of an endorsement in Section 255.0(b) of the Guides. The Commission will, of course, consider each use of these new media on a case-by-case basis for purposes of law enforcement, as it does with all advertising. That construct focuses on this fundamental question: [I]n disseminating positive statements about a product or service, is the speaker: (1) acting solely independently, in which case there is no endorsement, or (2) acting on behalf of the advertiser or its agent, such that the speaker’s statement is an “endorsement” that is part of an overall marketing campaign? The specific set of facts that the FTC will examine when considering enforcement actions include: whether the speaker is compensated by the advertiser or its agent; whether the product or service in question was provided for free by the [...]]]></description>
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		<title>The City of Bozeman Wants Your Password???</title>
		<link>http://www.privacycounsel.net/2009/06/19/the-city-of-bozman-wants-your-password/</link>
		<comments>http://www.privacycounsel.net/2009/06/19/the-city-of-bozman-wants-your-password/#comments</comments>
		<pubDate>Fri, 19 Jun 2009 14:09:34 +0000</pubDate>
		<dc:creator>Liza</dc:creator>
				<category><![CDATA[privacy problem]]></category>
		<category><![CDATA[state law]]></category>
		<category><![CDATA[background check]]></category>
		<category><![CDATA[bozeman]]></category>
		<category><![CDATA[discrimination]]></category>
		<category><![CDATA[facebook]]></category>
		<category><![CDATA[passwords]]></category>
		<category><![CDATA[privacy]]></category>
		<category><![CDATA[tos violations]]></category>
		<category><![CDATA[twitter]]></category>

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		<description><![CDATA[I believe that a lot of bad privacy decisions are made by well-intentioned people who don&#8217;t understand either how various technologies work, or who don&#8217;t understand the easiest, cheapest, and most effective way to protect people&#8217;s privacy is to limit the amount of data they collect and retain. The City of Bozeman, Montana, appears to be guilty of severe over-collection of information. For those persons who apply for and are conditionally offered jobs involving the public trust by for the City of Bozeman, they are required not to merely provide URLS for blogs and FaceBook or Twitter usernames, but also the passwords associated with those accounts. Here&#8217;s an interview with the Bozeman City Attorney Greg Sullivan explaining what they collect, from whom, and why. The Terms of Service for FaceBook specifically indicates, &#8220;You will not solicit login information or access an account belonging to someone else&#8221; and &#8220;You will not share your password, let anyone else access your account, or do anything else that might jeopardize the security of your account.&#8221; Violations of those terms have consequences from FaceBook: &#8220;If you violate the letter or spirit of this Statement, or otherwise create possible legal exposure for us, we can stop [...]]]></description>
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