Liza Speaking at Atlanta RIMS Educational Conference

November 11, 2009
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I’m very excited to go down to Atlanta on February 18, 2010, to speak at the Atlanta RIMS Educational Conference.

In case RIMS is a new element for your acronym soup, it isn’t a car accessory company. RIMS is the Risk and Insurance Management Society, the professional organization for corporate risk management professionals.

I don’t have a panel title yet, but we will be talking about how companies can mitigate the risks associated with social media participation. I expect that I’ll be talking a great deal about the FTC Guides Concerning the Use of Endorsements and Testimonials in Advertising that go into effect December 1, 2009.

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